In the Master of Business Administration in Marketing, you’ll cover global competitiveness, e-commerce, business plan writing, buyer behavior, marketing research, demand analysis and sales forecasting combined with an analytical, strategic approach to marketing decision-making. If you'd like to specialize your skills, you can choose to add an optional 6-credit-hour online MBA concentration to your program at Winthrop University. Study in a program that is AACSB-accredited and designed to provide the management skills and functional understanding required of today’s business leaders. Winthrop offers these courses through separate online course modules for a nominal fee. * Students who do not have a background in business must complete prerequisite foundation courses. GMAT waiver available for those that qualify.10 courses comprised of 30 credit hours.Gain built-in micro-certificates in Business Analytics, Financial Analysis, and Leadership in Organizations.Add an optional 6-credit-hour online MBA concentration in Marketing or Strategic Leadership to specialize your skills.AACSB-accredited - only 5% of the world's business programs hold this accreditation.Winthrop University's online MBA program is accredited by AACSB International, which ensures the highest standards of excellence, so you'll be empowered to lead with conviction in your current and future roles. Finish the online MBA program in two years, and prepare to solve today’s toughest business challenges. You will develop your functional and management capabilities in finance, accounting, marketing, organizational culture, leadership and operations. The 30-credit-hour online Master of Business Administration (MBA) program builds this expertise with a rigorous curriculum focused on globalization, analytics, technology and communication. Today’s dynamic business environment demands business leaders with a broad range of essential skills.
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